Getting People to Contact you - 10 Quick Tips
When designing a web page many decisions need to be made. One of the most important thing to get right is how your visitors are going to get in contact with you. This is particularly important if your looking to obtain sales enquires from your website. Many web developers may say that having a contact us page with a phone number and an e-mail address will do the job just fine. However in my experience this rarely works.
I’d thought I’d post my tips based on my experience.
1) Most People prefer filling forms than writing e-mails.
2) If your web developer tells you its difficult to do a form or that forms aren’t necessary - get a new developer.
3) E-mail addresses posted on websites are harvested for spammers, by spammers.
4) Long forms are a complete turn-off. Thing how much info do I need from this person. Most of the time a Name and Phone number will be enough. All other information can be collected on the follow up call.
5) Ask your visitors to contact you. Use a call to action like “contact us NOW for you FREE quote on 0800 555 888 or online”
6) Put forms and contact information on every page - not just the contact us page
7) Use a free phone number. More people respond to free phone numbers than any other type of number - FACT!.
8) Offer something for FREE. FREE things could be include an assessment of their current situation or a custom report just for them. Of course these can be part of your sales proposal.
9) Put your phone number clearly on every page - top right corner works well.
10) Follow up all your enquiries as quickly as possible. Leads go cold very quickly.
Please contact us if you’d like assistance with marketing of your site.
Original post on alexdigital.com.
